Knowledger
EdTech / Learning Technology
Design & Development-as-a-Service
(Branding, UX/UI, Frontend & Backend, Smart Contracts, AI Integration)
(On-chain Credential Issuer, NFT Minting Portal, Credential Verification API)
85%
Reduction in academic fraud
40%
Faster course completion rates
10,000+
Learners Empowered: On-chain Credential Issuer, NFT Minting Portal, Credential Verification API
20+
Delivered a full brand identity, reusable design system, and production ready React frontend.
The Challenge
Traditional LMS (Learning Management System) and credentialing pipelines are brittle, slow to verify, and offer little true ownership for learners.
Knowledger set out to change this: a future where learning outcomes are trustless, portable, and instantly verifiable - without forcing non-crypto users into a complicated blockchain experience.
Key problems to solve:
Make credentials tamper-proof and instantly verifiable by employers and institutions.
Introduce real ownership of learning outcomes without imposing crypto complexity on mainstream users.
Personalize learning journeys to improve completion and skill mastery.
Build a brand identity and visual system that communicates trust, innovation, and accessibility.
Core Focus Areas:
Verifiable, immutable credentialing on Ethereum.
NFT-based course ownership and asset reusability.
AI personalization with machine learning models for recommendations and adaptive pacing.
Clear, trust-building UX for both crypto-curious and mainstream learners.
End-to-end brand identity and design system for consistent experiences.
Our Strategic Approach
We applied Make My Brand’s Design & Development-as-a-Service model, embedding cross-functional expertise across branding, UX/UI, product strategy, blockchain, and AI. Our process combined design thinking with secure engineering, moving from discovery to launch through rapid prototyping, feedback loops, and iterative validation.
Brand-first approach
Identity, storytelling, and design system before code.
BDLC-driven product build
Secure smart contract patterns. Discovery & product strategy → UX & visual design → Smart contract architecture → Backend & API → AI personalization → Frontend → Testing, security & compliance.
Design System approach
Figma-first prototyping, reusable component library, tokenized design styles.
Secure smart contract patterns
Role-based access, upgradeable proxies, and off-chain metadata hashing (IPFS).
AI personalization loop
Event-driven data capture → recommendation model → A/B validation in UI.
Brand-first approach
Identity, storytelling, and design system before code.
BDLC-driven product build
Secure smart contract patterns. Discovery & product strategy → UX & visual design → Smart contract architecture → Backend & API → AI personalization → Frontend → Testing, security & compliance.
Design System approach
Figma-first prototyping, reusable component library, tokenized design styles.
Secure smart contract patterns
Role-based access, upgradeable proxies, and off-chain metadata hashing (IPFS).
AI personalization loop
Event-driven data capture → recommendation model → A/B validation in UI.
Brand-first approach
Identity, storytelling, and design system before code.
BDLC-driven product build
Secure smart contract patterns. Discovery & product strategy → UX & visual design → Smart contract architecture → Backend & API → AI personalization → Frontend → Testing, security & compliance.
Design System approach
Figma-first prototyping, reusable component library, tokenized design styles.
Secure smart contract patterns
Role-based access, upgradeable proxies, and off-chain metadata hashing (IPFS).
AI personalization loop
Event-driven data capture → recommendation model → A/B validation in UI.
Engagement Model
Functions & Team involved
D&D-as-a-Service
Sprint-based delivery with biweekly design reviews and weekly standups.
Dedicated Pod
Product Manager + Brand Designer + UX/UI Designer + Frontend Developer + Backend Engineer. .
Reporting Rhythm
Sprint demos
Monthly reviews
Security audits
D&D-as-a-Service
Sprint-based delivery with biweekly design reviews and weekly standups.
Dedicated Pod
Product Manager + Brand Designer + UX/UI Designer + Frontend Developer + Backend Engineer. .
Reporting Rhythm
Sprint demos
Monthly reviews
Security audits
D&D-as-a-Service
Sprint-based delivery with biweekly design reviews and weekly standups.
Dedicated Pod
Product Manager + Brand Designer + UX/UI Designer + Frontend Developer + Backend Engineer. .
Reporting Rhythm
Sprint demos
Monthly reviews
Security audits
D&D-as-a-Service
Sprint-based delivery with biweekly design reviews and weekly standups.
Dedicated Pod
Product Manager + Brand Designer + UX/UI Designer + Frontend Developer + Backend Engineer. .
Reporting Rhythm
Sprint demos
Monthly reviews
Security audits
What We Did ?
Our team ensured brand clarity, secure on-chain logic, and frictionless learner experience across devices.
Branding & Visual Identity
Created a logo system, color palette, typography rules, and complete brand guidelines. Delivered a marketing kit for course creators.
UX & Product Design
Built learner journeys, institution dashboards, and employer verification flows. Delivered high-fidelity Figma prototypes.
Design System
Designed a reusable component library for React with accessibility and responsive-first patterns.
Smart Contracts
ERC-721/ERC-1155 patterns for NFT certificates, credential issuance contracts with provable metadata hashes, revoke & update flows.
Backend & API
Credentialing API, job queues for on-chain minting, off-chain metadata storage integration (IPFS), role-based admin APIs.
Frontend
Progressive onboarding (email/password first), optional wallet connect, minting flows, and clear verification UI.
AI Personalization
Recommendation engine using learner interactions, assessment outcomes, & pacing signals to personalize course suggestions.
Security & Compliance
Smart contract audits, backend pen-tests, data minimization for PII, and privacy-first credential handling.
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Key features delivered
Key problems to solve:
Immutable credential issuance
Certificates and badges issued on Ethereum with cryptographic proof.
NFT-based course ownership
Learners can mint course completion NFTs that act as portable, tradable digital assets.
AI-driven personalization
Adaptive learning journeys, smart recommendations, and competency-based pathways.
Institution dashboard
Issue and manage credentials, track cohort performance, and export verified reports.
Seamless API Integrations
Easily connects with SCORM, LTI, ERP, HRMS, and payment systems to streamline institutional workflows.
Design highlights
Clean, modern learning dashboard focused on progress, credentials, and financial opportunities from NFT ownership.
Intuitive credentialing flow that explains what on-chain issuance means and how learners retain ownership.
Figma prototypes and reusable design system for consistency and speed.
The Results
Impact on Learners:
- 85% drop in academic fraud through verifiable blockchain credentials.
- 40% faster course completion rates, thanks to AI-driven personalization.
- Over 10,000 learners gained secure, portable ownership of their learning outcomes.
Impact on Institutions & Employers:
- Reduced credential verification time from days to seconds.
- 20+ academic institutions and corporate programs onboarded.
- Faster, more reliable hiring decisions with tamper-proof proof of skills.
Impact on the Brand:
- Delivered a cohesive identity system that communicates trust, innovation, and accessibility.
- Enabled faster creation of marketing and learning assets through a shared design system.
- Established Knowledger as a future-ready brand in the EdTech space.
Client Quote.
““Make My Brand transformed our vision into a powerful reality. From branding to blockchain, they delivered a seamless, future-ready learning ecosystem that our users and partners instantly trust.””
Our Tech Stack & Tools
Our stack consolidates best-in-class tools to ensure every content initiative is data-driven, conversion-focused, and generated for long-term impact.
SEO & Research
Content Management Systems
Writing & Optimization
Workflow Management
Analytics & Performance
Design & Creative
Collaboration
SEO & Research
Content Management Systems
Writing & Optimization
Workflow Management
Analytics & Performance
Design & Creative
Collaboration
Why Branding Mattered (what we delivered)
Technology alone doesn’t build trust. Our branding and design system created instant credibility for institutions and approachability for learners, making advanced blockchain and AI concepts feel simple, safe, and empowering. Brand assets included:
Logo variants
Tokenized color palette
Typography hierarchy
Reusable design system
Marketing starter kit for campaigns
This brand foundation accelerated adoption and positioned Knowledger as a leader in trustworthy, design-forward learning technology.
Case Studies
Related
Explore our portfolio of successful projects and see how we've helped businesses achieve their goals through innovative design and development solutions.
