Mooglelabs

Seasia Infotech

Elevating MoogleLabs with Integrated Branding, Web Development & Growth Marketing

MMB transformed MoogleLabs’ digital presence from outdated and underperforming into a globally recognized, high-performing AI brand, driving sustained engagement across the U.S., India, and Canada.

CLIENT

MoogleLabs

INDUSTRY

Artificial Intelligence (AI) 

Engagement Type

Growth-as-a-Service

(Design & Development, Branding, SEO, Analytics, Performance Marketing) 

+134%

Sessions grew from 15.7K → 36.8K 

+235%

User base expanded from 6.5K → 21.9K

2.6M+

Organic impressions generated globally

2,297+

User interactions tracked in real-time via GA4 

40% faster

Page load speed improvement, enhancing engagement 

20+

Modular, reusable design components enabling scalability and faster updates

The Challenge

AI innovators often achieve breakthroughs in research but struggle to translate that into a scalable digital presence. Our client faced declining organic visibility, low user retention, and inconsistent website performance. Outdated content assets weakened credibility, while friction-heavy UI/UX interactions limited engagement and reduced trust across global audiences.  

Key problems to solve:

Improve website performance to eliminate latency and technical bottlenecks.

Enhance user retention with intuitive, seamless digital experiences.

Restore and scale organic visibility through a robust content architecture.

Replace outdated content with structured, high-value assets aligned to global markets.

Redesign UI/UX for meaningful interactions and higher engagement.

Core Gaps Identified:

Branding & Digital Identity

Elevate trust and recognition in a competitive AI-driven market.

Content Architecture

Streamlined frameworks to strengthen authority and search relevance.

UI/UX Optimization

Responsive, user-centric interfaces tailored for engagement and retention.

Performance Engineering

High-speed, stable infrastructure for consistent digital experiences.

SEO & Analytics

Scalable frameworks with data-driven insights to guide growth decisions.

Scalability

Modular systems enabling future expansion with agility.

Our Strategic Approach

We deployed a full-stack Growth Pod from MMB, operating under our Growth OS model, designed for companies needing structured digital acceleration.

Frameworks Used
Growth OS for AI Brands

Growth OS for AI Brands

SEO-first + content-led scale with integrated brand positioning.

Brand-First Approach

Brand-First Approach

Built MoogleLabs’ identity system (logo, typography, colors, messaging) for credibility in the AI space.

Keyword Mapping

Keyword Mapping

Structured targeting across TOFU, MOFU, and BOFU user intent.

Geo-cc

Geo-cc

Market penetration in the U.S., India, and Canada.

Looker Studio Dashboards

Looker Studio Dashboards

Real-time performance tracking with executive-level reporting.

Engagement Loop

Engagement Loop

Content interaction → Event tracking → Continuous optimization.

Design System

Design System

Modular UI components for consistency, scalability, and faster iterations.

Performance Engineering

Performance Engineering

Optimized load speeds, mobile-first responsiveness, and accessibility compliance.

Engagement Model

Functions & Team involved

Growth-as-a-Service

Agile cycles with weekly planning and monthly optimization sprints.

Content Creation

AI service pages, use case-driven blogs, expert articles, and multimedia assets.

Pod Team

SEO Strategist, Content Manager, UI/UX Designer, Frontend Engineer, Analytics Specialist.

Platform Development

End-to-end marketplaces built with scalable architecture, secure payments, and real-time communication features.

Tech Implementation

Schema markup, GA4 + GSC setup, internal linking frameworks, and API-driven integrations.

This created a unified growth framework where strategy, design, and technology converged to drive measurable impact and lasting brand equity.

What We Did 

To turn strategy into sustained growth, we executed a full-funnel roadmap covering SEO, content, analytics, and technical optimization over multiple phases. 

Growth Area

What we delivered?

Branding & Visual Identity

Crafted a modern identity system conveying trust and innovation. Delivered brand guidelines, visual assets, and key messaging framework.

Website Design & Development

Revamped UI/UX into intuitive, mobile-first designs. Built scalable backend architecture supporting future growth. Improved load speed by 40%, achieving 95/100 mobile responsiveness score.

SEO Foundation

Complete site audit, GA4 + Search Console setup, keyword strategy deployed

Content Expansion

Published 50+ high-value content assets (use cases, blogs, guides) to build authority and relevance in global markets.

Technical SEO

Implemented structured data, resolved crawl errors, improved indexing

Global Targeting

Region-specific optimization for US, India, Canada

Content Strategy

Published 50+ content assets, including blogs, whitepapers, and guides, enhancing digital credibility.

Event Tracking

Implemented 2,300+ custom GA4 events (form fills, downloads, clicks) enabling granular user insight.

Reporting Stack

Centralized dashboards for sessions, bounce, events, and search metrics

Each initiative was mapped back to business KPIs, building performance discipline into MoogleLabs’ growth.

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The Results 

We’ve partnered with MoogleLabs to drive their digital growth through strategic organic initiatives and content-led frameworks. The results below highlight the most recent phase of measurable impact.

Website Performance (Google Analytics: 2022-2025)

METRICJan 2022 - Jan 2023Jan 2023 - Jan 2024Jan 2024 - Jul 2025
Sessions15,73325,82436,800
Total Users6,56312,71121,913
New Users6,53612,51321,365
Key Events812639850
Bounce Rate41.33%45.53%44.80%

Google Search Console (Jan 2024 – Jul 2025)

METRICValue
Impressions2.6M+
Clicks8,340
Site CTR0.32%

Top Countries by Impressions: United States – Highest impressions, India – Strong CTR with rising visibility, Canada – Notable growth in Q2 2025

The Impact

MoogleLabs’ growth journey evolved from basic visibility to becoming a globally recognized AI brand, driven by strategic SEO, content strategy, and performance insights.

KPIOutcome
Organic SessionsFrom 15.7K to 36.8K+ in 30 months
User Base Growth+235% increase in users
Key Events Tracked2,297+ across forms, downloads, clicks
International VisibilityScaled to top 5 geos via SEO
Indexed Pages100% indexed with rich meta + schema

Client Quote.

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MoogleLabs
5.0 / 5
MoogleLabs

Our Tech Stack & Tools

Our stack consolidates best-in-class tools to ensure every content initiative is data-driven, conversion-focused, and generated for long-term impact.

SEO & Analytics

GA4Looker StudioSearch Console

Content Strategy

WordPress CMSGrammarlySurferSEO

Reporting

Looker StudioGoogle SheetsSlack

Event Tracking

GA4 Custom EventsGoogle Tag Manager

Collaboration

NotionSlackZoom

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